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Every now and then you need The Kick! The Kick is an initiative from premier digital marketing agency Excite Media. Based in Brisbane, Australia, Excite Media has a 15-year history and 1400 websites of digital marketing business experience to draw on for our clients. Our team of 25+ digital marketers are your team, passionate and innovative about all things marketing. Drawing on our network of Marketers, Business Owners and Influencers, our live Facebook, YouTube and LinkedIn show, The Kick, finds the resources, ideas and encouraging stories to help build your business. Find out what works and what doesn’t from honest conversations with guests just like you. We’ve all been there! Now let’s go forward together. www.excitemedia.com.au
Episodes
![Mastering the Art of Small Business Public Relations [Lyall Mercer]](https://pbcdn1.podbean.com/imglogo/image-logo/9343772/thekick_podcast_v02_xjgg37_300x300.jpg){kind=logo}
Tuesday Sep 15, 2020
Tuesday Sep 15, 2020
When dealing with the public, all businesses have both the opportunity and responsibility to have clear communication with the market and potential customers.
Handling both the upside and downside of business in the public arena is where expertise in public relations is essential. While big business and corporates may rely on PR firms, there are some basics that small business operators can learn and implement in order to keep public goodwill in the market.
Today The Morning Kick host, Andrew Pitchford will be speaking with Lyall Mercer, founder of Mercer PR to get some tips for your small business on how to have a PR strategy in place. Some ideas you can deliver and we will talk about the value of having a connection with a PR firm and when you should be talking to them.
► PUBLIC RELATIONS
► CORPORATE COMMUNICATIONS
► MEDIA STRATEGY
► ISSUES AND REPUTATION MANAGEMENT
Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/
Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/
Visit Excite Media for website design and digital marketing services
https://www.excitemedia.com.au/
https://www.facebook.com/excitemedia
Connect with Lyall Mercer online
https://www.linkedin.com/in/lyallmercer/
https://mercerpr.com/
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